CatapilLar Social Campaign 

Digital mockups were created for TikTok, X, Facebook, and Instagram as part of a digital mini-campaign assignment in one of my Master’s classes. The campaign was designed to promote an event or a series of events.

My partner and I developed an idea that really hit close to home in light of the recent Hurricane Helene disasters that impacted Northeast Tennessee. We brought together four different brands—Caterpillar, Monster Jam, Bristol Motor Speedway, and the American Red Cross—to raise awareness for disaster relief efforts.

TikTok & X Mockups

Instagram Mock Ups

Facebook Mock Ups

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Dr. Pepper Press Release

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Lady Gaga EPK Booklet